Wednesday, 27 June, 2012 - 10:28
Metrix offers more than market research
PERTH-BASED research consultancy Metrix has signed a software deal that will provide it with greater scope to collect data on its clients’ behalf.
Marquis Pohla has taken just two years to turn the business he started in his lounge room into a cutting-edge market research firm with 10 consultants.
After graduating from Curtin University with a degree in marketing and information systems, Mr Pohla gained experience at one of Perth’s top firms. Recognising a demand for market research that utilised the new wave of faster and cheaper information provided by new technology, he started Metrix Consulting in 2009. The business has achieved triple digit growth through its work with a range of clients that include many ASX-listed companies and government agencies such as the Department of the Premier and Cabinet. Mr Pohla has also been actively involved in developing the market research community.
He currently chairs the WA branch of the Australian Market and Social Research Society and sits on the national board.
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PERTH-BASED research consultancy Metrix has signed a software deal that will provide it with greater scope to collect data on its clients’ behalf.
Contact information for nearly 1,500 visitors to The Perth Mint has been stolen through a data breach of West Perth-based market research company Metrix Consulting.
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