Perth's radio stations have received the first indication as to how they are faring in 2010 with Austereo's Mix 94.5 recording its 82nd consecutive top place finish, a new ratings survey shows.
When Western Australia's biggest advertising agency, Marketforce, advertised to fill 13 vacant positions at once in June, it wasn't the act of a firm leaking staff.
Geraldton marketing and web development agency Market Creations Pty Ltd has announced the acquisition of IT support company, Mitchell and Brown Corporate, strengthening the end to end business solutions provided by the firm in the Mid West town.
Diversified metals company, Marengo Mining announced it had secured a new major investor in international commodities trading company, Sempra Metals & Concentrates Corp, agreeing to take up a strategic $1.2 million placement in Marengo.
Diversified
Perth-based telecommunications management firm Stratatel once again has its sights set on the Western Australian market as part of its expansion strategy.
THE sales team at Channel Seven is preparing to undergo a make over that mirrors in its programming agenda, with the focus of both shifting to a younger market.
THE owners of independent bookshop Boffins have always done things a little differently, with customers offered a wide range of titles of a technical or specialist nature not available elsewhere.
WHILE the recent radio ratings survey provided a win for 6PR talkback morning host Paul Murray, ABC 720 says it remains Perth’s number one talkback station.
THE acquisition by Grand Cinemas last month of Greater Union’s Joondalup and Whitfords cinema complexes, and the completion of its Armadale cinema later this year, positions the independent cinema group as a forerunner in hard-top cinema ownership in WA.
A MAJOR shift in recruitment advertising is under way, resulting in reduced media spends for employers and more profitable project work for advertising agencies.
R&D Initiative director Byron Sharp had a number of Perth’s top marketing executives analysing their brand building strategies last week when he told a meeting that many commonplace marketing theories were really myths.
A PHOTOGRAPHY feature commemorating the Bali bombings for Melbourne’s The Age newspaper has earned Perth photographer Tony McDonough a WA photography award.
VAL Morgan may not think cinema slide advertising is a profitable venture in Western Australia, but a former senior executive Tony Brooks believes there is a strong market for the 15-second still ads.
CAMBRIDGE Media has merged its print division with Optima Press in a move designed to propel the Leederville-based publisher into a new business phase.
IF it was not for the achievements made by John Driscoll (right) last year Marketforce could have faced some significant hurdles this year, according to Campaign Brief Awards judg
CURTIN University’s first whole-of-university advertising campaign, launched in 2003, has helped to reverse a slide in the number of potential students choosing Curtin as their fi
Agency of the year – The Brand Agency
FOUR significant achievements by The Brand Agency last year catapulted the business ahead of its competitors, according to The Brand Agency chairman Ken James.
