Professor Nigel de Bussy holds a PhD from Curtin University and an MA from The Queen's College, Oxford. He is a Fellow of both the Public Relations Institute of Australia and the Australian Marketing Institute, and a Certified Practising Marketer. Mr de Bussy joined Curtin Business School as a lecturer in public relations in 1994 and was head of its School of Marketing from 2012 to 2017. Before joining Curtin, Mr de Bussy spent more than a decade as a public relations professional in the UK and Australia. His research has been published in a number of leading journals in the fields of public relations, communication management and marketing communications.