![Nativ Segev](/sites/default/files/styles/medium/public/bn-di-person/NATIV%20SEGEV.jpg?itok=8uJKR1vV)
Nativ Segev is a co-founder of MGC Pharmaceuticals and its managing director. Mr Segev was chief executive of Israel’s second largest licensed medical cannabis company, Cann Pharmaceuticals, known as Better Cannabis and led it from startup through to a large private equity investment. He was also leading the medical cannabis regulation in Israel and the Czech Republic, alongside with developing new medical treatments and spearheading the discovery of new strains.