Michelle Edmunds specialises in the design and implementation of integrated communications campaigns. With 20 years of experience as a communications consultant, Ms Edmunds has led high-profile campaigns for government, statutory authorities and the private sector. She worked with ACCIONA Energy Australia, the Victorian Ports Corporation, the Ombudsman’s office, large member organisations and superannuation funds, headspace and Dementia Australia, Education Services Australia, the Melbourne Writers Festival and ACMI. From commissioning research through to messaging, branding, media strategy and stakeholder engagement, Ms Edmunds works with clients to develop and implement effective communications strategies. She was a senior journalist with News Ltd where she covered the rounds of industrial relations, education and politics.
