Colin Mackay-Coghill has over 25 years of experience as one of Perth’s leading market communications specialists.
After long and productive tenures at BC+Y, The Brand Agency and Renegade Marketing Communications (which he owned and operated), Mr Mackay-Coghill joined Marketforce as senior partner and was a partner at Yappy Group. He co-founded Brand Ideology in 2017 and has been its chief executive since March 2023.