Monday, 22 October, 2018 - 15:06
Marketforce pair launches Longreach
Former Marketforce executives John Driscoll and Angela Nutton have jointly established a new media buying and consulting group, adding to changes in Perth’s advertising market.
Angela Nutton has more than 30 years of experience within the media industry. She held senior roles at Marketforce, Ogilvy and Mather, and ran her own media consultancy where she worked with national and local clients including SGIO, WA Tourism, Michael Jordan Cologne, Brownes Dairy and Peters Ice-cream, Australia Post, VAX Appliances, Jeans West, B Mobile, San Remo and QBE. In 2002, Ms Nutton established Arnoul Media in Perth representing ACP, ninemsn, Val Morgan, SBS, MCN Foxtel in the WA Market, and initiating some of PBL Media’s first holistic integrated media solutions nationally. Ms Nutton then joined Seven West Media to launch their new Integration Department – SMG RED in 2009, with the sole purpose of developing integrated communication solutions across the Seven West Media portfolio, digital strategies, content creation, editorial, talent and brand alignment opportunities. She also planned and implemented the media launch of Vividwireless into the Perth Market in 2010.
Former Marketforce executives John Driscoll and Angela Nutton have jointly established a new media buying and consulting group, adding to changes in Perth’s advertising market.
Curtin University has appointed Perth-based agencies Longreach Media and Carat Perth to work on the university’s domestic media planning and buying.
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