Willie Creek Pearls

Willie Creek Pearls is a Western Australia family-owned multi award-winning retail and tourism organisation operated by the Banfield Family.

Willie Creek Pearls produces and specialises in the Australian South Sea Pearl that is cultured in the Pinctada Maxima oyster from the pristine coastal waters of northern Western Australia. It has six showrooms across Broome and Perth, including a purpose built ‘Harvest Room’ overlooking the Swan River where you can harvest your very own pearl.

The company was inducted three times into the WA Tourism Hall of Fame. In 2010, it won the Sir David Brand Awards which is the pinnacle of the WA Tourism awards program recognising outstanding achievement in the WA tourism industry.